Iscream is a vibrant lifestyle brand, infusing everyday items with an extraordinary touch. From pillows to bags, apparel, and beauty products, each offering is designed to bring a smile to your face. With the brand’s growing need for compelling product-centric content on social media, and with retailers seeking new creative assets showcasing products without models, Iscream turned to Canspan BMG for creative support.

Canspan BMG created captivating flatlays tailored for social media and various retail channels, meeting diverse promotional needs with high quality, product focused assets. Canspan BMG sent their social team to Iscream’s seasonal product shoot in New York to oversee the entirety of the content project: from creative direction, to production and post production.